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Email Marketing Checklist

We have constructed a short checklist for you to tick off before you send your email marketing campaign, if you can tick them all you are ready to send!

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  • I have permission to email this person.
  • The email pin points my main objective.
  • The from address clearly identifies my business.
  • The subject line prompts people to open the email.
  • The email is easy to read.
  • The Headlines are short and clear.
  • The paragraphs are short and clear and are only an introduction to the article.
  • The email contains strong calls to action
  • The images within my email relate to the content.
  • The content is valuable enough to forward on.
  • The links have all been checked to make sure they work properly.
  • Someone is prepared to handle the inbound responses.
  • The email is being sent at a time when its likely to be read.
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By Tom Collins
Thursday, 09 June 2011 10:10
Catagory: Training
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