We have constructed a short checklist for you to tick off before you send your email marketing campaign, if you can tick them all you are ready to send!
- I have permission to email this person.
- The email pin points my main objective.
- The from address clearly identifies my business.
- The subject line prompts people to open the email.
- The email is easy to read.
- The Headlines are short and clear.
- The paragraphs are short and clear and are only an introduction to the article.
- The email contains strong calls to action
- The images within my email relate to the content.
- The content is valuable enough to forward on.
- The links have all been checked to make sure they work properly.
- Someone is prepared to handle the inbound responses.
- The email is being sent at a time when its likely to be read.
